This month, we're thrilled to spotlight Freedom From Torture, a charity with a powerful mission that is transforming lives across the UK. Specialising in psychological therapy for asylum seekers and refugees who have survived torture, this incredible organisation is more than just a provider of treatment, it’s a lifeline for individuals rebuilding their lives after unimaginable trauma. Freedom From Torture works tirelessly, not only to heal survivors but to raise awareness, advocate for systemic change, and confront the devastating impact of torture.
One of the ways they bring their cause to the community is through their signature annual event, The Great Street Feast. Born out of last year’s overwhelming success, this culinary event has become a staple in the charity’s fundraising calendar. It combines gourmet street food with entertainment to support survivors, and this year’s Great Street Feast Manchester is shaping up to be the most memorable yet. With six top-tier chefs and restaurants coming together under one roof, guests will be treated to an evening of exceptional dining, all while raising critical funds for those who have endured and survived torture in the North West.
The Challenge:
Organising a high-profile fundraising event comes with its own unique set of challenges. For Freedom From Torture, this meant ensuring the event was not only successful in attracting guests but also smooth in every aspect, from ticket sales to donations. How do you create an easy, flexible ticketing system, manage donations, and run a silent auction that maximises support?
They needed to offer a variety of ticket options, including single, group, and complimentary tickets. Additionally, they needed an efficient way to handle donations and auction bids that encouraged maximum participation.
The Solution:
For Freedom From Torture, the answer came in the form of EMMA. We allowed Freedom from Torture to effortlessly manage multiple ticket types and quantities, ensuring that guests could easily purchase tickets suited to their preferences.
But we didn’t stop at just helping with ticketing. The platform also streamlined the donation process, allowing supporters to contribute with just a few clicks, and facilitated the silent auction, making it simple for guests to bid on exclusive auction items. The intuitive interface ensured that participation was maximised across the board.
The Outcome:
This year’s Great Street Feast Manchester was a triumph in every sense. Attendees enjoyed a night of exquisite food and lively entertainment, while the event raised significant funds to support survivors of torture. The silent auction drew enthusiastic bidding, and the easy-to-use donation platform enabled supporters to contribute generously.
This event highlights not only the power of community but the importance of innovation in charity fundraising. With the right tools, even the most complex events can run smoothly, delivering both an unforgettable experience for attendees and vital support for the cause.
To learn more about Freedom From Torture and the life-changing work they do, visit freedomfromtorture.org.
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